Funnel.lu
For Marketing Leaders

We build custom dashboards that visualise your marketing performance

Google Ads, Meta, HubSpot, GA4, and every platform you use, pulled into one live dashboard built around your KPIs. Designed from scratch and delivered in three weeks.

Connects 20+ platforms
Live in 3 weeks
One-time investment, no subscriptions
app.funnel.lu
Ad Spend
€64.2K+12.4%
Leads
835+18.2%
Pipeline
€1.1M+24.1%
Revenue
€385K+31.6%
Top Channels
Google Ads
98K
LinkedIn Ads
89K
Organic
62K
Meta Ads
55K
Revenue Mix
Total
386K

From kickoff to live in three weeks

You tell us what you need. We handle every data connection, design every view, and configure every metric. You review a working prototype before anything goes live.

01

Scoping Session

A 60-minute call where we map your data sources, agree on KPIs, and define exactly what your dashboard will show. You receive a written scope document within 48 hours.

02

Design & Build

We connect your platforms, design the interface, and configure every metric. You review a working prototype mid-build and request changes before we finalise.

03

Launch & Handover

Your dashboard goes live. We run a hands-on training session with your team, provide documentation, and include 30 to 90 days of post-launch support depending on your plan.

Average time from kickoff to launch: 3 weeks

Everything your marketing dashboard needs

Every dashboard is different. These are the views and capabilities most CMOs ask for.

Channel revenue, not just clicks

See revenue attributed to every channel: Google, Meta, LinkedIn, organic, email. Know exactly which channels earn their budget and which do not.

Full funnel from click to close

A live funnel view with conversion rates between every stage. When something breaks, you know that day, not at end of quarter.

Campaign ROI that updates itself

Spend, leads, pipeline, and revenue for every campaign, always current. No exports, no formulas, no monthly spreadsheet.

Attribution your CFO will trust

Closed revenue traced back to the campaign, channel, and touchpoint that generated it. One auditable view of what marketing actually produced.

Alerts before problems get expensive

Automated alerts flag budget anomalies, conversion drops, and underperforming campaigns. Your team acts on data daily, not monthly.

20+ integrations, zero maintenance

Google Ads, Meta, LinkedIn, HubSpot, Salesforce, GA4, and more. Every data source connected and maintained. Always live, never stale.

Every view your team needs

From funnel analysis to engagement heatmaps, we build every visualisation your team needs to make faster, smarter decisions.

Conversion Funnel
Impressions124.8K
39.0%
Clicks48.7K
1.7%
Leads835
50.1%
Qualified418
11.5%
Closed48
Efficiency Scores
ROAS4.2x
target: 3.5
CAC€186
target: €220
LTV:CAC5.8
target: 4
Engagement Heatmap
Mon
Tue
Wed
Thu
Fri
Sat
Sun
9am
11am
1pm
3pm
5pm
Low
High

Every platform you use, connected

20+ connectors ready out of the box, plus custom API integrations for anything else. We set them up. We maintain them.

Google Ads
Google Ads
Meta Ads
Meta Ads
LinkedIn Ads
HubSpot
HubSpot
Salesforce
Google Analytics
Google Analytics
Stripe
Stripe
Slack
Teams
Mailchimp
Mailchimp
Intercom
Intercom
Pipedrive
Pipedrive
Shopify
Shopify
BigQuery
BigQuery
PostgreSQL
PostgreSQL
Zapier
Zapier
Snowflake
Snowflake
Twilio
Tableau
Monday.com
Airtable
Airtable
Notion
Notion
Tag Manager
Tag Manager
API
Custom APIs

Don't see your platform? We build custom integrations for any data source with an API.

Explore a sample dashboard

This is a working example, not a template. Every dashboard we deliver is designed from scratch around your data, your KPIs, and your workflow. Yours will look different.

app.funnel.lu/dashboard
Ad Spend
€64.2K
+12.4%
Leads
835
+18.2%
Pipeline
€1.1M
+24.1%
Revenue
€385K
+31.6%
Revenue & Pipeline Trend

One price. No subscriptions.

Fixed-scope engagement: scoping, design, build, and launch included. You pay once, you own everything.

Foundation

One custom dashboard for your marketing or sales function. Built and delivered in three weeks.

€9,000one-time
  • 1 custom dashboard (marketing or sales)
  • Up to 5 data source integrations
  • KPIs and metrics tailored to your team
  • Branded to your company’s visual identity
  • 2 rounds of revisions included
  • 30 days of post-launch support
  • Onboarding session for your team
Book a Consultation
Most Popular

Professional

Marketing and sales dashboards in one engagement. A complete view across the full revenue engine.

€18,000one-time
  • Marketing + sales dashboards
  • Unlimited data source integrations
  • Custom KPI and metric definitions
  • AI-powered automated insights
  • Branded to your company’s visual identity
  • Unlimited revisions until sign-off
  • 90 days of post-launch support
  • Hands-on team training workshops
  • Quarterly review and optimisation
Book a Consultation

Enterprise

For organisations with complex data environments, multiple teams, or compliance requirements.

From €39,000one-time
  • Everything in Professional
  • Unlimited dashboards across teams
  • Custom API and integration development
  • White-label or internal deployment
  • SSO and enterprise-grade security
  • Dedicated project manager
  • 12 months of managed support
  • Priority SLA with uptime guarantee
  • Ongoing iterations and optimisation
Book a Consultation
30-minute call. No commitment.

Ready to see your marketing in one view?

Book a free 30-minute call. We will map your data sources, define the KPIs, and send a written proposal within 48 hours. No commitment required.